Try on our sustainable fashion for yourself! Visit us in Petaluma at our brand new, first-ever retail store! Soft opening this EARTH DAY, April 22nd, 2018.
Get directions to the store > 110 Petaluma Blvd N, Petaluma, CA
INDIGENOUS was founded on the belief that fashion must have a positive impact on people and the planet. Now, in addition to being sought after in 700+ stores nationwide, women and men who want to wear their values can more easily shop and learn on the INDIGENOUS website or visit their debut retail venue in Petaluma CA. opening EARTH DAY April 22, 2018. The grand opening not only marks the importance of Earth Day, but also coincides with the start of Fashion Revolution Week, a worldwide annual event that brings awareness to the human and environmental costs of fast fashion.
The new store is located at 110 Petaluma Boulevard N, Unit A, a spacious and historical building in the downtown heart of this vibrant Sonoma County tourist destination. Once inside, customers can experience the handcrafted, quality clothing for which INDIGENOUS is known, and have the opportunity to learn more about the company, its artisans, ethics, and mission. The store’s decor and fixturing features local, recycled materials, while the walls are decorated with compelling photography of organic cotton farmers and artisans, providing a window into their fair trade supply chain.
Our store was featured in the SF Chronicle | Read the story >
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